Italian Design Masterclass
IDM - Italian Design Masterclass: Celebrating Italian Excellence in China
Since 2019, thanks to the visionary initiative of our associate Davide Conti, we have proudly conceptualized, organized, and designed the IDM - Italian Design Masterclass in collaboration with the ITA (Italian Trade Agency).
This prestigious event, held annually in Shanghai, has become a remarkable platform for showcasing Italian excellence in design to the Chinese audience.
Logo development:
Since 2019, thanks to the visionary initiative of our associate Davide Conti, we have proudly conceptualized, organized, and designed the IDM - Italian Design Masterclass in collaboration with the ITA (Italian Trade Agency).
This prestigious event, held annually in Shanghai, has become a remarkable platform for showcasing Italian excellence in design to the Chinese audience.
Logo development:
Inspired by the work of Alessandro Mendini and our personal graphic research, this pattern became the building block for the IDM Visual Identity.
An assembly of stylized design and architectural elements creating an abstract and colorful endless universe which can be easily adapted to suit the most diverse visual needs.
The Event over the years:
© HCF 2024
